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IPP&D & World Congress Set for April 22-23 in New York

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By: TOM BRANNA

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The International Prestige Packaging & Design (IPP&D) Symposium will occur April 22-23 at the Roosevelt Hotel in New York. Organized by the educational department of Health and Beauty America (HBA), the conference will teach marketing and packaging executives how to utilize marketing and communications tools to strengthen brand image, increase sales impact, build prestige and enhance value.On April 22, IPP&D will open with a keynote address by Roger Caracappa, senior vice presiden...

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